DESIGN.md Catalog

Design context your
AI can understand.

Drop a DESIGN.md into your prompt and your AI generates UI that already looks right.

Real hex values, actual font names, component patterns for 110+ brands.

How it works and what you can build with it.

110brands
18categories

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All 110 designs

Airbnb

A warm, generous consumer marketplace anchored on a clean white canvas and Airbnb Rausch (#ff385c), the single brand voltage that carries every primary CTA, search-button orb, and rating dot. Type runs Airbnb Cereal VF at modest weights — display sits at 22–28px in weight 500/600 rather than the heavy 700+ that fintech and enterprise systems use; the brand trusts photography and generous whitespace over typographic muscle. Three product entries (Homes, Experiences, Services) sit in the top nav with hand-illustrated 32-icon glyphs and "NEW" badges, signaling a marketplace expansion rather than a feature dump. Pill-shaped search bars (`{rounded.full}`), softly rounded property cards (`{rounded.lg}` ~14px), and 32px button radii read as friendly and human — there is no hard corner anywhere except the body grid.

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Cursor

An AI-first code editor whose marketing site reads like a quietly-confident developer-tools brand with a warm-cream editorial canvas (`#f7f7f4`) instead of the typical dark IDE atmosphere. Near-black warm ink (`#26251e`) carries body and display alike — display sits at weight 400 with negative letter-spacing for a magazine feel rather than a bold tech voice. The single brand voltage is **Cursor Orange** (`#f54e00`) reserved for primary CTAs and the wordmark. A signature pastel timeline palette (peach, mint, blue, lavender, gold) marks AI-action stages (Thinking / Reading / Editing / Grepping / Done) — only inside in-product timeline visualizations. Cards use minimal hairlines, no shadows, generous 80px section rhythm. CursorGothic for display/body, JetBrains Mono on every code surface (which is roughly half the page).

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Ferrari

A luxury-automotive brand whose marketing surfaces read as cinematic editorial. The base canvas is **near-black** (`#181818`) holding pure white display type; white-canvas bands appear only inside specific editorial contexts (preowned listings, pricing tables). The single brand voltage is **Rosso Corsa** (`#da291c`) — the iconic Ferrari racing red — used scarcely on primary CTAs, the Cavallino mark, and Formula 1 race-position highlights. Type runs **FerrariSans** at modest weights (display 500, body 400) — never bombastic. Spacing follows an explicit 8px token ladder (`xxxs` 4px through `super` 128px); generous editorial pacing throughout. The brand's strongest visual signature is the **full-bleed cinematic hero photograph** that fills the viewport top with car photography, model details, or trackside livery — followed by a tighter editorial body layout below.

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NVIDIA

An engineering-grade marketing system organized around two surface modes — a deep black canvas for hero and footer chapters and a flat paper-white canvas for body content — connected by a single, almost violently saturated NVIDIA Green accent that carries every CTA, every active tab, and the small decorative corner squares that mark out cards. The system is unapologetically angular: 2px radius across every surface, tight bold sans-serif typography in NVIDIA's proprietary EMEA cut, and a hairline gray rule that separates dense multi-column technical content. There is no decorative gradient, no atmospheric mesh, no soft drop shadow — just black, white, gray, and green stacked into a structured editorial grid that scales from product cards to massive industry landing pages without bending its rules.

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Ollama

An almost defiantly minimal documentation-first system that treats the home page like a Markdown README — paper-white canvas, 36px center-aligned heading, a single black pill CTA, an inline terminal install snippet, and a hand-drawn llama mascot as the only ornamental element. No gradient, no hero photography, no marketing pyrotechnics. The chrome is a tiny utility palette of pure black, pure white, and three neutral grays; every interactive element is fully rounded into a pill (`{rounded.full}`); typography is SF Pro Rounded for headings paired with system sans for body and ui-monospace for code. Pricing tiers, FAQs, and "your data stays yours" guarantees all sit on the same flat canvas inside thin-border cards — the system is the documentation, and the documentation is the system.

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OpenCode

A terminal-native marketing system rendered entirely in Berkeley Mono — every word on the page, from the hero headline down to the footer fine print, is monospaced. The page itself reads like a manpage or a static-site README: warm cream canvas (`#fdfcfc`), nearly-black ink (`#201d1d`), 4px-radius rectangles for the few interactive elements, and bracketed `[+]`/`[-]` ASCII markers used as bullets. The brand's only "visual moment" is a single dark hero card that mocks up the OpenCode TUI itself — black background, monospaced terminal output, ASCII pipe characters, and a wordmark rendered as block-pixel ASCII. Every section sits as a hairline-bordered text block on the cream canvas with no shadows, no gradients, no decorative imagery, and no non-monospaced character anywhere in the system.

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Pinterest

A photography-first discovery system organized around the Pinterest Red CTA, the masonry pin grid, and a soft warm-cream chrome that gets out of the imagery's way. The home page is a content-discovery tool wearing the chrome of a magazine publisher: 70px display headlines, friendly Pin Sans typography, fully-rounded pill buttons (16px) on a cream-tinted neutral palette, and a sticky red "Sign up" CTA that anchors every viewport. Pin imagery is the system's load-bearing visual element — square, portrait, and landscape pins tile in a column-based masonry grid where each tile is a fully-rounded 16px-radius card, separated by tight 8px gutters. The chrome is otherwise quiet: warm grays, true whites, and a single saturated red — no decorative gradients, no atmospheric backgrounds, no shadows beyond a soft modal scrim.

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PlayStation

A three-surface marketing system organized around alternating black, white, and PlayStation Blue chapters that scroll past the viewer like a console launch trailer. Each section has a single editorial purpose — hero photography, console product render, PS Plus tier callout, news strip — and each owns one of three full-bleed canvas modes. The chrome is unusually quiet for a gaming brand: bright PlayStation Blue (`#0070d1`) carries every primary CTA as a fully-rounded pill, the proprietary SST face renders display copy at a signature weight 300 (light) for an airy, premium feel, and a crisp 8px-radius secondary card system carries product info on either canvas mode. The system never decorates — no gradient backgrounds on chrome, no atmospheric mesh, no drop shadows beyond a faint section-divide. Imagery does all the heavy lifting: console glamour shots, game key art, and PS Plus tier illustrations occupy 60-90% of every section, with copy compressed into a small editorial slot.

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PostHog

A playful developer-tools system rendered on a warm cream canvas with hand-drawn hedgehog mascots dotted across every page like marginalia in a sketchbook. The chrome reads like a friendly engineering blog: olive-gray ink (#4d4f46) for body, deep olive-charcoal (#23251d) for headlines, IBM Plex Sans Variable typography in tight 1.43-line-height paragraphs, and a single saturated yellow-orange CTA pill (#f7a501) carrying every primary action. The system actively rejects the genre's typical somber dark-tech aesthetic in favor of a creamy, textbook-illustration sensibility — bordered cards stack on the cream canvas with 4–6px radii, doc sidebars use rounded outline-icon mini-illustrations, and the home page leans on cartoon characters (hedgehogs in lab coats, hedgehogs at terminals, hedgehogs in lounge chairs) as its signature decoration. Code samples and product analytics charts live inside white-on-cream cards with thin olive borders; the contrast between the playful illustration and the data-dense product imagery is the brand's signature voice.

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